Jason Aron.com Blog

Photography, Web Design, Video Production and more.

What can a logo do for you? by Jason Aron

clock November 14, 2008 05:06 by author Jason Aron

Being on many ends of the design spectrum I have a chance to view quite a number of websites and analyze them as a graphic designer as well as a web designer.  The first thing I notice on any website is the company logo.  Not only is this the first thing I notice, it is also the first thing I should notice.  Branding a company logo is paramount to the success of a business.  Sure, there are many small businesses that have no logo at all and do quite well for themselves, however, commercial viability revolves around a strong logo that people will recognize and remember.  Perhaps the best example of a strongly branded logo is the McDonalds logo.  A simple yellow M is one of the most recognized symbols in the world.  If the M looked anything like the one written here in this post it would just be another M, but the "golden arches" of McDonalds helps customers feel safe knowing that even when one is thousands of miles away from home, and half way across the globe, it's the same double cheeseburger. More...

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Why the Jason Aron.com Blog?!?!

clock November 13, 2008 09:01 by author Jason Aron

I would like to thank you firstly if you are reading this blog.  I hope to keep it informative, giving you the reader some insight into the many different fields that I deal with on a daily basis.  While I will certainly post links to my recent work for you to see what I am up to I will also post links to relevant articles by other authors, like the one I posted right before this article.  I have broken down articles into three relevant categories - Graphic Design, Web Design & E-commerce and Video production. Of course all three categories represent the three main types of work that we do here. 

 If you are reading this pos, you are undoubetedly visitng our new website which we have just launched this week.  Over the next few weeks we will be making some major and some not so major updates to the site, so enjoy.  Feel free to comment and send me your questions via e-mail.

 

Jason

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About Jason Aron

Jason Aron is a Photographer, Web Designer, Graphic Designer, Video Producer/Editor and E-commerce specialist. Click here to return to the main Jason Aron.com Homepage

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