On Valentine’s Day weekend I had the opportunity to help out NY Minute Dating capture their biggest event of the year. The company hosts multiple events every week in the New York area including various speed dating and singles events. A big problem facing many businesses, especially in the dating arena, is the perceived legitimacy of the business.
Enter online promo video. In a vastly competitive and skeptical market (would you necessarily trust an online speed dating company???) having a promotional video where potential customers can see over 800 singles at one of your events helps immensely.
This event was also run in conjunction with Groupon. Tickets were sold two for one on their site which brought in an entirely new crowd to NY Minute’s client pool. All in all this was a great event and we threw together this highlight package for the NY Minute homepage.
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